Dimensions of Culture: Cognitive Diversity, Norms & Material Aspect

11 Dec 2023

Dimensions of Culture: Shaping Identities and Nations

Culture is the shared understanding that develops through social interactions, setting one group apart from another and shaping its identity. Importantly, cultures are not static; they evolve with elements being added, removed, and rearranged. This dynamism makes cultures dynamic and functional

This cultural diversity leads to the development of community identities and the further evolution of the nation-states at a larger scale. 

In this article, the significance of culture, the ethos of cultural diversity and other related aspects will be analyzed.

Dimensions of Culture: Cognitive, Normative, Material Dimensions

  • Culture encompasses three key Dimensions of Culture:
    • Cognitive Dimension: This dimension involves how individuals process information to give it meaning.
      • It includes recognizing familiar sounds or interpreting symbols like political cartoons.
    • Normative Dimension: Culture also involves rules and norms that govern behavior, such as customs and traditions
      • Example: Not opening others’ letters or performing specific rituals during funerals.
    • Material Dimension: This dimension encompasses tangible aspects enabled by materials, tools, and machines. 
      • Activities like creating art or using technology, such as internet chatting, fall under this category.
  • Interconnected Dimensions: Analyzing these Dimensions of Culture separately provides valuable insights into culture, but they are interconnected, contributing to a holistic understanding of a society’s way of life.

Cognitive Aspects of Culture: Writing, Literacy, and Tech Impact on Culture

  • Unraveling the Challenge: Recognizing the cognitive aspects of one’s own culture can be more challenging compared to its tangible (material) and explicit (normative) aspects. 
  • Cognitive Elements of Culture: Cognitive elements involve how we process information from our environment which may be different in different societies. 
    • Societal Variations: In literate societies, ideas are documented, but in non-literate societies, oral traditions and memory are key.
    • The Transformative Power of Writing: The impact of writing on culture is profound. 
      • Walter Ong, in his Orality and Literacy, suggests that material which is not written down has specific characteristics like repetition of words which makes it easier to remember. 
      • On the other hand, texts become more elaborate when they are in written form. 
    • Democratizing Literacy: Literacy historically favored privileged individuals, and efforts have aimed to make it relevant to the less educated.
  • Technological Shifts and Cultural Resilience: In today’s world, electronic media, multiple channels, and instant access have changed how we access information. 
    • However, some traditions, like memorizing Indian classical music, persist. 
    • The effects of modern technology on culture and memory are still being explored.

Normative Aspects of Culture: Implicit Rules and Legal Frameworks

  • Guiding Principles: The normative dimension of culture encompasses folkways, morals, customs, conventions, and laws, which are guiding principles for social behavior. 
  • Social Norms : Social norms are typically followed due to socialization and are reinforced by sanctions that promote conformity.
    • Norms are implicit rules, whereas laws are explicit rules. 
    • Cultural Sensitivity: Pierre Bourdieu emphasizes that understanding another culture’s norms requires recognizing implicit nuances.
    • Example:  A person should not offer to return a gift too quickly for something which has been given to him earlier, otherwise, it may look like an attempt to get rid of a debt. 
  • Laws or Legal Frameworks: In contrast, laws are formal sanctions established by the government, applicable to the entire society, and backed by penalties and punishments. 
    • Violating laws, such as stealing, leads to legal consequences. 
    • Laws are formal and represent the State’s authority over acceptable behavior.
  • Normative Inequities: Norms, unlike laws, can vary based on social status, and dominant groups may impose discriminatory norms. 
    • Examples: Include norms that prohibited Dalits from sharing water sources or women from freely navigating public spaces.

Material Aspects of Culture: Material and Non-Material Dimensions of Culture

dimensions of culture

Culture encompasses two primary Dimensions of Culture: material and non-material.

  • Material Dimension: Includes tools, technologies, machines, buildings, transportation methods, and production and communication instruments etc. 
    • These are crucial for enhancing quality of life. 
    • Example: Everyday life heavily relies on technology in urban areas, such as mobile phones, cars, refrigerators, and computers. 
    • Even in rural settings, technology like transistor radios and electric pumps for irrigation are used. 
  • Non-Material Dimension: These consist of cognitive and normative aspects, which are intangible elements like knowledge, beliefs, values, and social rules. 
  • Symbiosis of Material and Non-Material Elements: Both these material and non-material aspects are essential for the proper functioning of a culture. 
  • Exploring ‘Culture Lag’: However, when technological advancements progress rapidly, the non-material Dimensions of Culture, including values and norms, may struggle to keep pace
    • This can result in a phenomenon known as “culture lag,” where the non-material aspects cannot fully adapt to the changes brought about by technology.

 

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