Ananya Gupta
September 27, 2024 01:04
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World Tourism Day 2024 celebrates the theme 'Tourism and Peace,' highlighting tourism's role in fostering global unity, cultural exchange, and sustainable growth.
World Tourism Day 2024: World Tourism Day is celebrated in India every year to emphasise the importance of tourism and its social, cultural, and economic significance worldwide. By focusing on sustainable practices, it serves as a reminder of the key role tourism plays in fostering global unity and growth. World Tourism Day 2024 is expected to draw international attention to the challenges and opportunities faced by the tourism industry in a post-pandemic world, with themes including responsible tourism, climate action, and economic recovery. This guide provides an overview of the history, significance, and current developments related to World Tourism Day 2024.
World Tourism Day 2024 is observed on September 27th to raise awareness about the social, cultural, political, and economic value of tourism globally. The day reflects the role of tourism in promoting sustainable development and inclusive growth. Each year, a unique theme is designated for this day to reflect the focus of the industry. In 2024, the theme will be “Tourism and Peace” to promote peace by facilitating mutual understanding and respect among different cultures
| World Tourism Day 2024 Overview | |
| Aspect | Details |
| Event | World Tourism Day 2024 |
| Date | September 27, 2024 |
| Theme | Tourism and Peace |
| Host Country | Georgia |
| Organizing Body | United Nations World Tourism Organization (UNWTO) |
| Primary Goal | Promote the importance of tourism for economic growth, cultural exchange, and sustainable development |
| Focus Areas for 2024 |
|
| Tourism’s Global Contribution | 10.4% of global GDP, supporting over 319 million jobs worldwide |
| India’s Involvement | Actively promoting sustainable tourism through schemes like Swadesh Darshan and PRASAD |
| Tourism Day Celebration in India | September 27 organized by the Ministry of Tourism |
The theme for World Tourism Day 2024, is “Tourism and Peace”, which highlights the tourism sector’s ability to promote peace by fostering mutual understanding and respect among different cultures. Tourism acts as a channel for nations to build relationships, encourage cross-cultural communication, and contribute to global stability.
In a post-pandemic world, tourism plays a crucial role in rebuilding economies and reconnecting societies. As countries work to recover from disruptions, the focus on the tourism sector is on peacebuilding potential which aligns with the global priorities of facilitating international cooperation and reducing tensions.
The host country for World Tourism Day 2024 is Atlanta, Georgia. The nationwide celebration will showcase Georgia’s historical, cultural, and natural tourism offerings. Hosting this event allows Georgia to highlight its tourism potential and promote global dialogues on the future of tourism. For UPSC candidates, focusing on the host country’s role in global tourism can offer insights into international diplomacy, foreign policies related to tourism, and regional cooperation.
World Tourism Day was established by the United Nations World Tourism Organization (UNWTO) in 1980 to promote awareness of the value of tourism across sectors. Celebrated every year on September 27, the day aims to highlight the role of the tourism sector in socioeconomic development, cross-cultural understanding, and environmental preservation.
World Tourism Day 2024 not only promotes global interconnectedness but also serves as a medium for sustainable development. For UPSC aspirants, understanding tourism’s role in economics, international relations, and sustainable development is crucial for both General Studies and essay writing.
| Travel and Tourism Development Index (TTDI) 2024 |
| Click Here |
Ignacio Cabrerra, one of the founding members of the UNWTO, Ignacio is often credited and known as the “father of World Tourism Day.” His vision laid the foundation for an international framework that highlights tourism’s role in global progress and understanding. His contributions provide a historical context that UPSC aspirants can use when discussing international institutions governing global affairs.
India’s tourism sector is one of the fastest-growing sector in the world, which contributes to significantly to the country’s GDP and employment. According to statistics, the tourism and hospitality sector is expected to reach to a valuation of USD 250 billion by 2030. In 2023, India accommodated over 20 million foreign tourists and hosted more than 1.3 billion domestic travellers. Additionally, India’s domestic outbound market is predicted to be the 3rd-5th largest globally by 2027.
Key areas include heritage tourism, ecotourism, adventure tourism, and medical tourism. Understanding the economic role of tourism, its contribution to employment, and its link to environmental sustainability is important for UPSC aspirants.
In alignment with global celebrations of World Tourism Day 2024, India celebrates National Tourism Day on September 25th. The Ministry of Tourism specially organizes various events and activities across India to raise awareness level of people about the tourism sector’s importance. States and union territories also participate actively in these organized initiatives while showcasing their unique tourism offerings.
The aim of celebrating National Tourism Day in India is to educate people by creating awareness about the benefits of travelling and to appreciate the beauty of India and the importance of tourism.
It’s essential to understand how tourism policy in India is shaped by both central and state governments. Candidates should also be aware of flagship programs such as Swadesh Darshan, Pilgrimage Rejuvenation and Spiritual Augmentation Drive (PRASAD), and the role of tourism in regional development.
Tourism remains crucial for many economies, but it faces several challenges, especially in the context of global disruptions like the COVID-19 pandemic. These challenges have reshaped the tourism sector landscape, making sustainable practices essential for future growth. Key challenges include:
The World Tourism Day 2024 guide can be an important resource while preparing for UPSC exam because it covers topics like the economic impact of tourism, sustainable development, and India’s soft power in international relations. Understanding tourism policies, government initiatives, and global challenges aligns with GS Papers II and GS Paper III. Additionally, tourism’s role in job creation and climate action offers insights for essay writing and policy analysis.
Government initiatives and policies that aim to promote tourism, such as the Incredible India campaign, the Swadesh Darshan Scheme, and the National Tourism Policy, a necessary parts of the exam preparation.
World Tourism Day 2024 offers valuable insights into the tourism industry’s role in economic development and sustainability. Individuals should understand global and national tourism trends, the sector’s challenges, and India’s position in the evolving landscape. The focus on green investments highlights the importance of balancing growth with environmental responsibility.
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